Japan (I): No brand. Only quality goods.

It started with a cutter from Olfa. And an audio cassete from Orion. The next was a cassette recorder from Sanyo. And a walkman from Panasonic. My first perfume was from Kenzo. It was followed by an audio mini system from Sony and a tv Sony triniton. And beautiful pair of shoes from Kenzo. And an other perfume from the same Kenzo. Few years ago we bought a Toyota Yaris. I discovered Shigeru Ban’s vision on architecture and design objects. And Tokujin Yoshioka’s daring design. And from half a year I wear a manga hair cut. Now, I’m starting to write down (I'm in the plane flying to Tokyo) first impressions on my trip in Japan on a Muji notebook. All these are my precious encounters with Japanese design and Japanese brands. In my mind comes Muji philosophy on design brand. It says: there is about No brand quality goods (Mujirushi Ryōhin). So meaningful, and so Japanese. No words. Only quality.